Entrepreneurship is a phenomenon of growing through risks and setbacks; it brings failure and lessons before success.
- Author: Sonu Bhasin
- Genre: Business
- Paperback: 304 pages
- Publisher: Penguin Random House India (1 October 2017)
- Language: English
- ISBN-10: 0143428683
- ISBN-13: 978-0143428688
Why did Harsh Mariwala leave his family business?
What made the entire Dabur management to quit one day?
How did Dhingra brothers turn a suffering business into India’s second largest paints company?
This is a fascinating behind the scenes look into what goes behind brands like Marico, Dabar, Keventers, Berger Paints, Select Group, Max Group and many others. The book focuses on the culture, family politics, business rivalries between and within families, ego battles and a lot more. Plus there are the inheritors themselves who sometimes take the business to great heights and during others, lead to its doom.
A book that delves into the life of entrepreneurs, The Inheritors by Sonu Bhasin, is an encapsulation of several success stories. It contains the zeal, enthusiasm, and passion coursing through its words. It explains how tough it is to carve out a path of your own despite hurdles and a lineage to follow. The tales expressed in the book reveal the success mantra – sheer hard work and persistence. From Amit Burman to Arjun Sharma, each story has a different perspective to offer us.
As the reader soaks himself into the lives of these maniacs, he could feel the fervor brimming within him. It takes courage to go out of the league. The book gradually unveils this.
Success is not a figment of the imagination. It exists in entirety as you fixate upon it. An urge to prove your individuality can drive you insane and trust me it is a deadly potion that helps you to achieve something. The desire to establish you amidst an already flourishing family business is challenging. There are expectations, responsibilities to shoulder, the baggage of parental business that one has to live with. It is difficult but at the end, everything is worth it.
The author has brought alive those stories with her powerful writing style. It is descriptive and interesting. The whole narrative runs smoothly in front of our eyes as they roll on the flowing words. The coherence keeps the reader engaged.
Overall, this book is a pleasure to read that fills you with thrill and motivates you to do big. One must definitely read this book.
My Rating- 4/5 stars
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